When you want trusted information — product recommendations, travel suggestions, local tips, or career advice — a real conversation with a friend (or friend-of-friend) can be much more helpful than searching the web. Aardvark is easy: just send Aardvark a question in plain English, like you do when talking to a friend. Aardvark figures out who might be able to answer, and asks on your behalf — Aardvark is the hub. It’s all about people helping each other out!

 crowdsourcing question answer Google reference

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